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2009.03.06 08:25 모발꼼
아마존이 아이폰을 통해서 Kindle 서비스를 실시합니다.

앱스토어에서 킨들 서비스를 받을 수 있는 어플을 다운 받아 설치하시고,

구입을 진행하시면 되죠.


자, 여기서 갑작 궁금했던 것은

아마존이 왜 킨들을 서비스하면서 경쟁제품이 될 수 있는 아이폰에 킨들용 서비스를 넣었냐는 것입니다.

스스로 마켓을 잠식할 필요는 없으니까요.


결론은 아래 실 사용자의 글을 보면서 얻었습니다.

   1. 아마존이 노리는 아이폰용 e-book 시장은 단편글 시장과 만화책 시장

   2. 오랜 독서 시간이 필요한 글은 Kindle 1/2 가 더 강점이 크다. 

   3. Kindle이 Color E-paper를 탑재하기 전까지는 병행 전략으로 on going

   4. 궁극적으로 아마존에게 중요한 것은 킨들과 아이폰을 통한 e-book 시장의 확대

이렇군요!

아마존 머리 잘 쓰고 있는 듯 합니다.


[출처 : 개인 블로그]

Comparing Kindle 2 with Kindle's iPhone app


Amazon introduced a Kindle application for the iPhone and iPod Touch

Amazon introduced a Kindle application for the iPhone and iPod Touch

(Credit: Screenshot by Nicole Lee/CBS Interactive)

I bought a Kindle 2 last week, after a year of waiting for the second iteration of Amazon's e-book reader. I was hesitant at first, as I still love reading hardcover and paperback books, but the free cellular Web access and the addition of magazine subscriptions from publications like The New Yorker had me convinced.

I've had it for a week now, and I love it. It feels great in my hands, and the e-ink screen creates the illusion of a reading a real book. I can hold it in my hand and read from it for hours.

I also have an Apple iPhone. I've tried e-book applications like eReader and Stanza, but I just didn't find the reading experience very satisfying.

It's OK for short chunks of reading, while waiting in line or sitting on the bus, but not on a lazy Sunday afternoon around the house. Holding a small device like that for long periods of time just isn't comfortable, plus the small LCD screen can be hard on the eyes after a while. And, of course, there are books only available for the Amazon Kindle and not any other e-book store. It's this last criteria that really forced my hand when purchasing the Kindle 2.

So when I first heard that Amazon released the Kindle application for the iPhone, I immediately second-guessed my purchase of the Kindle 2. Did I make a foolish purchase? Why wasn't I patient enough to wait for the iPhone application? A free iPhone app is definitely a lot cheaper than the $359 for the Kindle 2. So I downloaded the Kindle for iPhone application to find out whether I should send my Kindle 2 packing with a return slip.

When you first launch the application, it'll prompt you for your Amazon log-in information. Enter that in, and you're presented with the Home screen. If you already have a Kindle, like me, you'll see an Archived items folder with all of your Kindle purchases already there for you to download.

Using Amazon's Whisper Sync, it will also communicate with Amazon's servers to let you keep track of where you are in a book, so you can pick up where you left off in either the Kindle or the iPhone.

Bear in mind that it won't sync up samples--only books you've actually purchased. This makes me feel a little better about having a Kindle, since now I'll be able to leave my Kindle at home and continue my reading on the iPhone, and vice versa.

Like on the Kindle e-book, you can bookmark pages, increase the font size, and access the table of contents. You can buy a book or download a sample directly to your iPhone, be it via 3G or Wi-Fi. Turning the page is as easy as swiping the iPhone's touch screen.

From Amazon.com on the Safari browser, you can select where you want to send a sample to if you have both the Kindle and the iPhone app.

(Credit: Screenshot by Nicole Lee)

There are several important caveats, however. The iPhone Kindle application supports only books, not periodicals, so I wasn't able to download my weekly New Yorker magazine or my daily New York Times subscription, though I guess you can just surf on over to those sites via Safari (or check out The New York Times' iPhone app).

Also, there is currently no way to buy and browse Amazon books within the application. Instead, you'll have to go through a Web browser, such as Safari for the iPhone. Head to the Amazon Kindle Store, buy a book, and it'll show up on your iPhone.

Having to switch between two different applications like this is very annoying and is a serious downside to the Kindle iPhone app. If you have both a Kindle and an iPhone, but want to download a free sample to your iPhone only, make sure to select your iPhone's name in the drop-down menu under the "Send sample now" button.

Also, the Kindle iPhone application does not resolve my earlier complaint about reading e-books on the iPhone. Reading on the iPhone's screen for a long duration is just not very enjoyable. This is especially apparent if you encounter long paragraphs with no breaks in the text--the entire screen of the iPhone becomes just one block of words and can be difficult to read. If you want it for reading in short bursts however, this is acceptable. But for longer reading while relaxing on the couch, the Kindle wins.

But there is one potential advantage the iPhone has over the Kindle, and that is color. Why would you want color in an e-book? Why, for comics, of course. I'm a big comic book fan, so I went looking for comics in the Amazon Kindle Store to see how it would look on the new Kindle 2 with its 16 shades of gray.

There aren't a lot of choices out there, so I just downloaded a few samples to check them out. The results are not that great, sad to say. Each comic page is considered an image, so it's a little slower to download.

I was fine with the gray shading, but the comic format does not quite fit the size of the Kindle 2's screen. Smaller format books like manga digests look a little better, however. Still, navigating the pages is a pain. There's no way to zoom in and out of panels, and if I wanted to enlarge the images to full size, I had to do so for each page. Plus, word balloons are almost impossible to read, since I can't zoom in.

I downloaded those same comic samples to the Kindle application on the iPhone. I still couldn't zoom in, and it's still hard to read the word balloons. But I was awed and amazed that they arrived in full-blown color. Yes, I couldn't read any of them, but it gave me a small glimmer of hope that maybe someday, there'll be a way. Until then, I guess I'll have to live with the individually sold iVerse comic applications.

So if you're trying to choose between the Kindle hardware and the iPhone version, which should you pick? It depends. If you don't read that much, or if you plan on using the e-book reader as merely a complement to your reading, the iPhone Kindle application is probably enough for you. But if you want something that will not only complement, but replace, a lot of your reading material, the Kindle is a much better bet.

Comparing comic books on the Kindle. Not great yet, since you can't zoom in, but the potential is there.

Comparing comic books on the Kindle and the Kindle iPhone app. The quality isn't great, since you can't zoom in (which is a problem for reading text), but the potential is there.


posted by 우주인토마스

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2009.03.02 17:43 모발꼼
이번 Cebit (3/3 ~ 8) 에서 저는 딱 한 가지만 집중해서 파 보기로 했습니다.

바로 e-book 입니다.


미국에서 Kindle로 촉발된 작지만 의미 있는 붐이 이번 Cebit에서는 좀 더 커질 것 같습니다.

물론 Kindle의 시장 장악력이 20 ~ 30 만 대 정도이기에 큰 대박 시장은 아니지만,

일반인들에게 서서히 하나의 특정 제품으로 인식되어 가고 있다는 점이 중요합니다.


아마존 입장에서도 이런 Slow Go Go 타입의 제품이 다른 경쟁사들에 의해 계속 회자되는 것이 좋습니다.

중소 기업 제품이든, 대기업 제품이든, 이제부터는 모든 e-book reader들이 아마존의 kindle과 비교를 시도할 것이기에

가만히 있어도 노출효과의 성스러운 혜택을 입게 되는 셈이죠^^


전 e-book reader의 미래는 단연코 컨텐츠의 질과 양에 따라 판가름 난다고 생각합니다.

"질"이라고 함은 다름 아니라 사용자들이 얼마나 편하게 구입하는가와 편리하게 사용하는 가이고,

"양"이라고 함은 얼마나 많은 사람들이 사서 SNS를 이룰 수 있는 가와, 책 자체의 양이 많으냐 입니다.


전자책도 결국 통신의 수단을 끼고서 사람들 사이에 문화로 머무를 때 성공할 것입니다.

자, 그럼 Cebit에서 소개될 제품들을 잠깐 둘러 보기로 합니다.


1. Onyx International의 "Boox"

Onyx International show at CeBIT eBook Boox

E-book market is experiencing rapid growth indeed. Only we have published news about BeBook 2 as received information of another such device. Company Onyx International reported that at its booth at the upcoming CeBIT exhibition will show new name Boox.

Onyx International show at CeBIT eBook Boox

  • Boox - this e-book is made on the basis of electronic ink (e-ink). Hardware Specifications are:
  • 6-inch touch display, showing the 16 gradations of gray;
  • 512 megabytes of flash memory;
  • processor with a clock speed of 532 megahertz;
  • 128 megabytes of RAM;
  • embedded module WiFi;
  • Support for text formats, ePub, PDF, HTML, TXT, CHM;
  • Support image formats JPG, BMP, PNG, GIF, TIFF;
  • Support audio MP3;
  • function of speech synthesis;
  • 2.5-mm connector mini-Jack;
  • slot for flash cards, SD / MMC;
  • USB-host.

Unfortunately, the details of the price that has not,
but before the CeBIT exhibition is already less than a week - need to wait a bit.


2. 네오럭스의 Nuut2




http://www.nuutbook.com/
http://www.engadget.com/2009/02/27/neoluxs-nuut2-trumps-the-kindle-2-with-pdf-support-loses-in-mo/

네오럭스, 신형 전자종이단말기 NUUT2(누트2) 공개

   - 8 그레이 고해상도 이미지, 10개 터치 버튼,
   - 신형 EPSON Chip 적용하여 반응속도, 해상도 등 디스플레이 성능 향상
   - WiFi 기본 탑재하여 무선인터넷 기능 구현 - 현재 국내 주요 일간지와 르몽드지 등 제휴
   - 국제 전자책 표준포맷인 ePUB 및 PDF 등 다양한 포맷 호환 - PDF, TXT도 동시 지원
   - 국내 및 해외 신문, 영문, 일어 서적 포함 2만여종 콘텐츠 서비스 예정 - 연내 4만 종 확대 목표
   - 출시 시점 4월 중, 소비자가 미정


3. Endless Ideas사의 BeBook 2

BeBook 2 Just Announced (eBook)

Posted by Inspector Gadget on February 27, 2009

Endless Ideas (a Dutch company) has just announced that the next generation BeBook will be demonstrated in March at Cebit (March 6th) and at the Salon du Livre (Paris, March 13th-18th). While the physical design is not known yet, here are the highlights:

  • WIFI and/or 3G connectivity
  • TouchScreen Navigation
  • Wireless RSS support
  • Support for content from multiple formats/providers

In other news, Hearst is also going to launch a wireless e-Reader. Hearst’s business model will be to take a cut of the revenues from content sold for the device, which is not unlike what console makers are doing.

This morning, we just published about a possible Kindle 3 that is rumored to show up for Q4 2009.

posted by 우주인토마스

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