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2009.03.11 13:45 모발꼼
10달러를 돌파한 애플 앱스토어 !!!

멋지군요.. 10달러라니.. ㅋㅋㅋㅋ
(10억 달러 입니다.)


2만 건 어플이 등록된 지 1분기도 지나지 않아서 2만 5천 건이 등록되었습니다.

MS, RIM, Samsung, Nokia까지 이런 폭발적인 확장은 앞으로 불가능할 것입니다.

선점의 영향은 정말 대단히 큽니다.
 
경쟁사들은

   1. 어플 수 적고
   2. 기기 Featrue는 너무 다양하고,
   3. OS
만 하거나, 제품만 만들고 (노키아 제외)
   4. 유통망에 대한 사용자들의 인식이 부족한

아주 어려운 문제들을 지니고 있으니,
앞으로도 애플을 이기기 힘들 겁니다.
 

10달러 돌파를 ㅋㅋㅋㅋ 축하합니다.


[출처 : 다음 - 아이뉴스]

"애플 앱스토어, 올해 10달러 매출 돌파"

아이뉴스24 | 입력 2009.03.11 10:35

 
< 아이뉴스24 >
애플의 모바일 애플리케이션 사이트 '앱스토어'가 올해 10억달러의 누적매출을 달성할 것이라는 전망이 나왔다고 채널웹이 10일(현지시간) 보도했다.

니드햄 & 코의 찰리 울프 애널리스트에 따르면, 애플 앱스토어는 작년 10월~12월 동안 2억 300만 달러의 매출을 올렸다. 이 추세가 지속된다면 2009년 1년동안 약 8억 달러의 매출을 기록하게 되며, 누적매출이 10억 달러를 돌파하게 된다는 게 그의 예상이다.

애플 앱스토어는 작년 7월 오픈 이래 한달만에 6천만개의 애플리케이션이 다운로드되며 3천만 달러의 매출을 올렸다. 현재 5억건의 다운로드를 기록하고 있으며 2만 5천개 이상의 애플리케이션을 공급하고 있다.

울프는 "앱스토어는 스마트폰 업계의 풍경을 바꿔놨다"며, "모바일 애플리케이션 시장의 표준"이라고 전했다.

한편 글로벌 인텔리전스 얼라이언스(GIA)는 지난 주 다양한 평가항목을 근거로 애플 앱스토어를 모바일 애플리케이션 사이트 중 1위로 평가하기도 했다.

/강현주기자 jjoo@inews24.com
posted by 우주인토마스

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2009.03.06 08:25 모발꼼
아마존이 아이폰을 통해서 Kindle 서비스를 실시합니다.

앱스토어에서 킨들 서비스를 받을 수 있는 어플을 다운 받아 설치하시고,

구입을 진행하시면 되죠.


자, 여기서 갑작 궁금했던 것은

아마존이 왜 킨들을 서비스하면서 경쟁제품이 될 수 있는 아이폰에 킨들용 서비스를 넣었냐는 것입니다.

스스로 마켓을 잠식할 필요는 없으니까요.


결론은 아래 실 사용자의 글을 보면서 얻었습니다.

   1. 아마존이 노리는 아이폰용 e-book 시장은 단편글 시장과 만화책 시장

   2. 오랜 독서 시간이 필요한 글은 Kindle 1/2 가 더 강점이 크다. 

   3. Kindle이 Color E-paper를 탑재하기 전까지는 병행 전략으로 on going

   4. 궁극적으로 아마존에게 중요한 것은 킨들과 아이폰을 통한 e-book 시장의 확대

이렇군요!

아마존 머리 잘 쓰고 있는 듯 합니다.


[출처 : 개인 블로그]

Comparing Kindle 2 with Kindle's iPhone app


Amazon introduced a Kindle application for the iPhone and iPod Touch

Amazon introduced a Kindle application for the iPhone and iPod Touch

(Credit: Screenshot by Nicole Lee/CBS Interactive)

I bought a Kindle 2 last week, after a year of waiting for the second iteration of Amazon's e-book reader. I was hesitant at first, as I still love reading hardcover and paperback books, but the free cellular Web access and the addition of magazine subscriptions from publications like The New Yorker had me convinced.

I've had it for a week now, and I love it. It feels great in my hands, and the e-ink screen creates the illusion of a reading a real book. I can hold it in my hand and read from it for hours.

I also have an Apple iPhone. I've tried e-book applications like eReader and Stanza, but I just didn't find the reading experience very satisfying.

It's OK for short chunks of reading, while waiting in line or sitting on the bus, but not on a lazy Sunday afternoon around the house. Holding a small device like that for long periods of time just isn't comfortable, plus the small LCD screen can be hard on the eyes after a while. And, of course, there are books only available for the Amazon Kindle and not any other e-book store. It's this last criteria that really forced my hand when purchasing the Kindle 2.

So when I first heard that Amazon released the Kindle application for the iPhone, I immediately second-guessed my purchase of the Kindle 2. Did I make a foolish purchase? Why wasn't I patient enough to wait for the iPhone application? A free iPhone app is definitely a lot cheaper than the $359 for the Kindle 2. So I downloaded the Kindle for iPhone application to find out whether I should send my Kindle 2 packing with a return slip.

When you first launch the application, it'll prompt you for your Amazon log-in information. Enter that in, and you're presented with the Home screen. If you already have a Kindle, like me, you'll see an Archived items folder with all of your Kindle purchases already there for you to download.

Using Amazon's Whisper Sync, it will also communicate with Amazon's servers to let you keep track of where you are in a book, so you can pick up where you left off in either the Kindle or the iPhone.

Bear in mind that it won't sync up samples--only books you've actually purchased. This makes me feel a little better about having a Kindle, since now I'll be able to leave my Kindle at home and continue my reading on the iPhone, and vice versa.

Like on the Kindle e-book, you can bookmark pages, increase the font size, and access the table of contents. You can buy a book or download a sample directly to your iPhone, be it via 3G or Wi-Fi. Turning the page is as easy as swiping the iPhone's touch screen.

From Amazon.com on the Safari browser, you can select where you want to send a sample to if you have both the Kindle and the iPhone app.

(Credit: Screenshot by Nicole Lee)

There are several important caveats, however. The iPhone Kindle application supports only books, not periodicals, so I wasn't able to download my weekly New Yorker magazine or my daily New York Times subscription, though I guess you can just surf on over to those sites via Safari (or check out The New York Times' iPhone app).

Also, there is currently no way to buy and browse Amazon books within the application. Instead, you'll have to go through a Web browser, such as Safari for the iPhone. Head to the Amazon Kindle Store, buy a book, and it'll show up on your iPhone.

Having to switch between two different applications like this is very annoying and is a serious downside to the Kindle iPhone app. If you have both a Kindle and an iPhone, but want to download a free sample to your iPhone only, make sure to select your iPhone's name in the drop-down menu under the "Send sample now" button.

Also, the Kindle iPhone application does not resolve my earlier complaint about reading e-books on the iPhone. Reading on the iPhone's screen for a long duration is just not very enjoyable. This is especially apparent if you encounter long paragraphs with no breaks in the text--the entire screen of the iPhone becomes just one block of words and can be difficult to read. If you want it for reading in short bursts however, this is acceptable. But for longer reading while relaxing on the couch, the Kindle wins.

But there is one potential advantage the iPhone has over the Kindle, and that is color. Why would you want color in an e-book? Why, for comics, of course. I'm a big comic book fan, so I went looking for comics in the Amazon Kindle Store to see how it would look on the new Kindle 2 with its 16 shades of gray.

There aren't a lot of choices out there, so I just downloaded a few samples to check them out. The results are not that great, sad to say. Each comic page is considered an image, so it's a little slower to download.

I was fine with the gray shading, but the comic format does not quite fit the size of the Kindle 2's screen. Smaller format books like manga digests look a little better, however. Still, navigating the pages is a pain. There's no way to zoom in and out of panels, and if I wanted to enlarge the images to full size, I had to do so for each page. Plus, word balloons are almost impossible to read, since I can't zoom in.

I downloaded those same comic samples to the Kindle application on the iPhone. I still couldn't zoom in, and it's still hard to read the word balloons. But I was awed and amazed that they arrived in full-blown color. Yes, I couldn't read any of them, but it gave me a small glimmer of hope that maybe someday, there'll be a way. Until then, I guess I'll have to live with the individually sold iVerse comic applications.

So if you're trying to choose between the Kindle hardware and the iPhone version, which should you pick? It depends. If you don't read that much, or if you plan on using the e-book reader as merely a complement to your reading, the iPhone Kindle application is probably enough for you. But if you want something that will not only complement, but replace, a lot of your reading material, the Kindle is a much better bet.

Comparing comic books on the Kindle. Not great yet, since you can't zoom in, but the potential is there.

Comparing comic books on the Kindle and the Kindle iPhone app. The quality isn't great, since you can't zoom in (which is a problem for reading text), but the potential is there.


posted by 우주인토마스

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2009.03.04 13:41 모발꼼

30대 한국인 직장인이 애플 앱스토어에서 판매 5위에 올랐다고 합니다.  


장르는 탱크 슈팅 게임... 
 

제목은 Heavy Mach.  


근데 왜 이찬진 드림위즈 대표의 입을 통해서 소식이 전해지는 지 모르겠군요..친구인가.. ㅋㅋ
 

드림위즈가 아이폰을 적극 공략하겠다더니 어플 전문 기업으로 개발자들 영입이라도 하려고 하나요...  

 

[출처 : 한국경제]

 


posted by 우주인토마스

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2009.02.23 10:47 모발꼼

어플리케이션 3,000만 개가 모두 엄청난 사용성을 자랑할 수는 없을 겁니다.  

그건 일반적인 현물 시장에서도 마찬가지인데요,
 
엄청난 수의 제품들 중에서도 마트에서 아주 잘 나가는 제품들은 일부라는 것이죠.    
 

핀치 미디어의 경우 "어플" 사용성의 기준을 현물 시장에서의 재화에 비견한 것인지 어쩐 것인지 모르겠군요.  

 

유/무료를 막론하고, 지속적인 다운로드를 기록하는 어플들은 게임보다는 실용적인 어플들이라고 생각합니다.  

게임은 캐릭터를 키우면서 다른 이들과 붙어야 하는 온라인 게임이 아닌 이상  

대작이 아니라면 지속적인 수명을 유지하기가 많이 어렵습니다. 

 

오히려 오래도록 사용하게 되는 것들은  

   1. 늘 가까이 두고 쓰는 것들 : 사전, 도량형 전환기, 일정 관리기

   2. 오래 봐야 하는 것들 : 책

   3. 매일 업데이트 되는 것들 : 뉴스, 신문, Podcast 

등이 아닐까 합니다.  

따라서 광고 수익을 연계하려면 이런 컨텐츠 들에 좀 더 특화할 필요가 있겠죠.  

 

[출처 : 아이뉴스]

 

앱스토어 애플리케이션, 실 사용율 매우 저조
핀치미디어 조사, 장기간 사용 비율 1% 불과
강현주기자 jjoo@inews24.com
애플 앱스토어 애플리케이션들의 실 사용율이 일부를 제외하고는 극히 저조한 것으로 나타났다.

핀치미디어가 앱스토어에서 다운로드 된 애플리케이션 3천만개의 평균 사용율을 조사한 결과를 애플인사이드가 19일(현지시간) 보도했다.

핀치미디어에 따르면, 앱스토어에서 애플리케이션을 다운받은 아이폰 사용자 중 5%만이 한달 후에도 이 애플리케이션을 계속 사용하는 것으로 나타났다.

다운로드 첫날에도 20%의 사용자만이 애플리케이션을 이용하며, 점점 사용율이 감소하다가 3개월이 지나면 거의 제로에 가까워진다고 핀치미디어가 전했다.



유료 애플리케이션은 무료에 비해 사용률이 다소 높긴 했지만 큰 차이는 없었던 것으로 알려졌다.

특히 광고연계에 성공하는 애플리케이션은 매우 드물다는 게 핀치미디어의 설명이다.

posted by 우주인토마스

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2009.02.20 20:32 모발꼼

구글은 애플과 함께 함께 "오프라인에서 실행하는 iPhone용 Gmail"을 공개했습니다.

 

어플리케이션을 설치하고

iPhone을 에어플레인 모드로 둔 상태에서

Web Browser인 Safari를 열어 Gmail 계정을 실행하면

읽거나 수정할 수 있고, 메일을 써 놓은 후

나중에 에어플레인 모드를 열고 통신이 개시되면 자동으로 G-mail과 싱크됩니다.

그럼 "보내기"로 설정했던 메일은 자동으로 보내지고,

On-line 상의 G-mail과 iPhone 내부의 G-mail 계정도 Sync되죠

 

어쩐지 오프라인에서도 메일을 지원하는 이런 방식은 유행이 될 것 같습니다.

(안드로이드를 사용하는 HTC Magic에서도 지원됩니다.)

 

[출처 : 애플인사이더]

 

Google on Wednesday demonstrated how a future version of Gmail could soon run offline on mobile browsers compatible with HTML5, including the iPhone's mobile Safari browser.

Vice president of engineering Vic Gundotra called it a "technical concept" that Google has "never shown publicly before" during a live demo at the 2009 GSMA Mobile World Congress, which can be seen in the video from iPhone Buzz (below).

As the audience watched, the executive brought up Gmail in the mobile version of Safari and then switched his iPhone into Airplane Mode, which disables all forms of wireless transmissions. He then returned to Safari and was able to access and manipulate e-mails from within his Gmail account, making changes that would later synchronize once his iPhone's network access was re-established.

Facilitating this functionality are three emerging Web standards, he explained, namely the W3C Database specification and W3C App Cache specification, both of which fall under the umbrella of HTML5, and both of which are already supported by the latest version of the iPhone Software.

The first provides a local database for a web application to store its data, while the second allows that same application to also store its executable state in memory. They're aided by the W3C GeoLocation specification that enables the application to securely access location information while respecting privacy.

"You'll note that it's very, very fast because it's using that local database," Gundotra said. The same offline Gmail ability was shown on an HTC Magic running Google's own Android mobile operating system. Both versions included features new to mobile Gmail, such as a floating toolbar, multiple selection capability, and label support.



Google is reportedly striving to bring to mobile devices all of the features available in the desktop version of Gmail. In a report on the matter, CNET News.com notes that the move "is significant because it shows how Web-based applications can bypass the control that particular companies such as Apple or Microsoft have over a computing technology."

For example, Apple currently regulates which software applications make their way to the iPhone and iPod touch through the strict regulations of its App Store. But with these emerging HTML5 standards, many of those same applications could be written for the browser, where they'd be accessible to a broad range of devices, including those not manufactured by the Cupertino-based company.

Apple already offers iPhone web developers an unpublicized function call that allows Web apps to be saved to the home screen and then launched in full-screen mode. Although these apps still run within the Safari wrapper, they behave like native iPhone apps.


posted by 우주인토마스

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